Country Overview Pakistan is a land of staggering geographic and cultural diversity, stretching from the Arabian Sea to the world’s second-highest peak, K2. As the cradle of the ancient Indus Valley Civilization and a vital corridor of the Silk Road, its identity is a bold fusion of Persian, Turkic, and Indic influences. It is a nation defined by its rugged beauty and the deeply held code of hospitality that welcomes every traveler as a friend.

• Cultural Highlights: The soul-stirring rhythms of Qawwali (Sufi devotional music), the energetic Attan and Khattak sword dances, and the vibrant kite-flying festival of Basant.

• Cuisine: A rich, aromatic tradition featuring the slow-cooked Nihari, fragrant Sindhi Biryani, charcoal-grilled Sajji, and the spicy, patty-style Chapli Kabab.

• Arts & Heritage: Famed for the kaleidoscopic “moving art” of Truck Art, the ancient ruins of Mohenjo-daro, and the architectural majesty of the Mughal-era Badshahi Mosque.

• Contemporary Culture: A global powerhouse in Cricket, a pioneer in Couture Fashion that blends heritage embroidery with modern silhouettes, and a thriving digital tech and music scene led by Coke Studio.

• Festival Connection: At SACF 2026, Pakistan brings a high-octane presence, celebrating the spirit of the Indus through live Qawwali sessions, spice-filled food stalls, and the intricate craftsmanship of its “living history” artisans.